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Why a Facebook Page is Not a Substitute for a Website

When promoting and representing your small business online, it's essential to have a robust and professional presence. Many companies today turn to social media platforms, like Facebook, to create that presence. However, using a Facebook page as your primary or only online presence can be a huge mistake.

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Signs you need a website

7 Signs You Need a New Website for Your Business

Web design is sometimes considered an unnecessary expense for some small business owners. It's quite the opposite. User habits and Google search algorithms change regularly. You're missing out on valuable traffic (and potential customers)  if you're not consistently modernizing your website.

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Diy website builders bad for business

Why DIY Site Builders are Bad for Small Businesses

Do you need to build a website for your small business and are considering building one yourself? Unfortunately, many people think that it's something that they can build on their own. Only after making a low-quality website do they realize they would have been better off leaving it to the professionals.

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Things every small business website needs

8 Things Every Small Business Website Needs

If you run a small business, no matter what you do or where you’re located, you need a website. Small business websites are crucial for online visibility, branding, and driving sales, but only if you have a good web design.

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How to respond to online reviews

How To Respond to Online Reviews (Good and Bad)

93% of surveyed shoppers make buying decisions based on online reviews. That's a huge percentage! If you run a business, your reviews are vital to your success.

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Why reputation management and online reviews are important in business

Why Reputation Management and Online Reviews Are Important in Business

One recent report suggested that a company's reputation can account for more than 60% of its total value. As a result, your business might not be worth as much as it would be worth otherwise simply because of its reputation.

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7 Reasons Why Small Business Websites Are Vital

A website is a vital component of a small business’s success. However, not just any website will do. About one in five small business websites struggle to generate traffic to their website. Meanwhile, 57% of users won't recommend a company with a poor mobile web design. If your website doesn't offer a positive experience, you could lose potential customers.

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Website traffic stats

Website Traffic Stats Explained

There are over 5.07 billion daily Internet users worldwide, so your website can reach many potential customers. But before you can tap into that potential, you need to know whether your website can attract those visitors. Your website traffic stats are a good place to start.

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Small business marketing mistakes

8 Marketing Mistakes Small Businesses Make

According to a recent survey, about half of all American small businesses need a solid marketing plan. Not having a plan is one of any small business's biggest marketing mistakes.

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Redesign your website

How Often Should You Redesign Your Website?

A recent study found that 50% of consumers believe that website design is a fundamental factor in a business’s brand. Website design showcases your business’s style, attitude, and aesthetic.

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